Problems of the ticketing system

Monopoly of the large platform

Today, the ticket distribution market is dominated by a few large platforms. The ticket sales agency platform is operated in a structure that benefits from the standpoint of an intermediary between performance promoters and consumers. Performance promoters contract certain promotional conditions and commission rates with the platform to sell tickets on consignment, and charge ticket reservation/cancellation fees to consumers. In some cases, consumers are not required to do so, but in most cases, fees are still charged to performance organizers through performance uploads.

Increased damage from illegal sales (forgery and alteration of tickets, scalping, etc.)

Scammers buy tickets in bulk, inflate prices, and then resell them to the black market, raising ticket prices significantly. This practice hurts both organizers and ticket buyers. Buyers are unable to purchase tickets because they are charged a higher than the originally priced ticket, and organizers lose their target audience percentage, product potential revenue, and long-term loyalty.

Card transaction fee problem

High credit card fees unnecessarily erode profits, so organizers have been taking ticket fees from buyers to generate higher profits. However, if blockchain technology is implemented, credit card charges and transaction fees are permanently eliminated, and buyers can purchase tickets using the platform's internal currency, tokens, and other supported virtual currencies.